Monday 2 May 2016

Q3. what kind of media institution might distribute your media product and why?

Bauer media group



European based media company headquartered in Hamburg, Germany that manages a portfolio of more than 600 magazines, over 400 digital products and 50 radio and TV stations around the world. The portfolio includes print shops, postal distribution and marketing services.

Music publications
Q Magazine
Q started out as a music magazine published monthly in the United Kingdom. However it was originally called Cue but it had to changed as it got confusing with snooker magazines. It has expanded to Radio and Tv as music entertainment that specialises in indie, rock and alternative. Q also holds annual music awards in the UK known as the Q awards. 

Kerrang Magazine
Kerrang is a brand that specialises in rock music. It originally began as a magazine and in 2004 Kerrang radio was launched.  A Kerrang TV channel also exists.  It is UK based magazine that is devoted to rock music. It was first published on 6th June 1981as a one off supplyment in the sounds newspaper.
Mojo Magazine
Mojo is a popular music magazine published initially by Emap, and since January 2008 by Bauer, monthly in the magazine. Following the success of the magazine Q, publishers Emap were looking for a title that would cater for the burgeoning interest in classic rock music. Mojo was first published on 15th October 1993 in keeping with its classic rock aesthetic, the first issue had Bob Dylan and John Lennon.

This could be where I distribute my product as It has well known magazines like Q which are related to pop. Their portfolio includes marketing services meaning I can market my product effectively using different strategies.  They have a good reputation and is one of the most recognised company and brand. As my magazine is called "Pop Era" I think the company might want to take my product and distribute it alongside Q magazine. People would read it to see if they want buy it after looking at all the content. However doing this, people might want to go back to Q magazine as it's more popular even though my name is quite rememberable and interesting just like Q. Though overtime I think my magazine will get popular and be interested by a wide range of audiences covering all areas of pop. 

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